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83 - Web-site editing tip: women, men, and punctuation

I dug this tip out of the latest issue of the Building Brands e-newsletter. It shows the drastic importance of punctuation in all your materials, be they a web-site, an e-newsletter, a press release, etc…

See how punctuation impacts the following words:

A woman, without her man, is nothing.

A woman: without her, man is nothing.

Make sure you take the time to proof-read your site, or if you are not able, hire someone to do so for you. Bad spelling and grammar won’t get you clients.


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